The Heath Ledger-directed video for Modest Mouse's "King Rat" premiered today, over 18 months after the Academy Award-winning actor passed away tragically at the age of 28. The blueprint for the video was mapped out at the time of Ledger's death but the animation itself was unfinished, so the Masses, a film and music company that Ledger was a partner in, completed Ledger's vision with the "King Rat" video. Keeping with the spirit of the video, proceeds from when the video is purchased on iTunes will benefit the non-profit marine life organization Sea Shepherd Conservation Society for the next month. The video hits iTunes August 7th.
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